Werkmeister Media is your bridge

We are your bridge between brands, creators and communities.
From one-shot influencer activations to always-on Loots programs – we design, run online media campaigns and optimize campaigns that people actually care about.

Who are we?

Icon
Icon
Entertainment-Driven

We live in gaming, entertainment and creator culture. We know what feels native on Twitch, YouTube, TikTok & Co – and what gets scrolled past.

End-to-End Production

From creator scouting to briefing, asset production, approvals, roll-out and reporting – we handle the full process so your team can focus on the bigger picture. Starting with searching for the best advertising environment.

Brand-Focused Strategy

Every creator campaign starts with your brand goals. We combine audience data, platform insights and creative concepts to build campaigns that move the needle.

Partners, Not Vendors

We act as an extension of your team. Transparent communication, honest feedback and a long-term mindset to grow campaigns and relationships over time.

Marketing

Online advertising campaigns
With our major gaming website partners eurogamer.de and play3.de, we can successfully implement classic online advertising campaigns and content integrations with high performance.

Influencer

We match your brand with the right creators, manage campaigns end-to-end and make sure content performs – not just looks good.

Baba Boxx

In collaboration with Baba Box Haus des Döners, we exclusively market kebab packaging in over 100 kebab shops with more than 1 million kebabs sold per month. A great way to draw attention to a product through branding and QR codes.

Loots

Loots turns campaigns into experiences — and we bring them into livestreams where audiences interact, engage, and react live.

Discover our portfolio

Monetize Your Stream with Loots

Loots is a platform that lets streamers earn money by showing sponsored content during their live streams. Brands book ad slots, and creators get paid instantly—simple, automated, and transparent.

Creative Impact with Dave & Julia
Dave Ardito and Julia Gisella are two of the world’s leading art creators, reaching a global audience with their viral, creative drawing and art videos across TikTok, Instagram, and YouTube. With strong community engagement, unique visual styles, and massive reach, they are ideal partners for impactful and creative brand collaborations with Werkmeistermedia.

Discover the BABA BOXX

BABA BOXX turns a döner meal into a branding moment. Made from FSC-certified, fully recyclable cardboard, it replaces wasteful foil with a smart, sustainable solution.Its bold design space gives brands instant visibility — in customers’ hands, on the street, and across social feeds.With nationwide reach and easy campaign integration, BABA BOXX delivers modern, sustainable brand impact. The BABA way.

Connecting Brands With Audiences Worldwide
Werkmeister Media delivers strong premium reach in the gaming and entertainment space — globally and across the DACH region. Our international network reaches over 60 million unique users worldwide and 6.6 million unique users in the DACH market every month, enabling brands to connect efficiently with a highly engaged audience.

Loots for Twitch

Smart Branded Content

Ads run for up to 30 seconds, always muted, and can include video or static graphics plus a chat message with a link.

Safety First

All brands and creatives are reviewed — with strict content guidelines, human moderation, and AI checks before anything goes live.

Full Control

You see a countdown to the next ad, set frequency limits, and can pause or resume Loots at any time.

Fair Revenue Share

Loots helps you turn your community into real income — keeping the majority of revenue in your hands.

Non-Intrusive Monetization

Ads become part of the story instead of interrupting it. Loots enables creators to earn revenue through interactive, integrated ad experiences that don’t disrupt the flow of the stream.

Smart Analytics & Optimization

Detailed performance insights reveal viewer interaction, reach, and effectiveness. Loots provides clear data that helps creators and brands optimize campaigns for measurable success.

Julia Gisella

Influencer

Julia Gisella – Creativity That Captures Attention

Julia Gisella is a globally recognized creator known for her unique blend of illustration, beauty, and storytelling. Her creativity transforms everyday moments into visually striking content that resonates across millions of viewers.

Strengths

With her signature artistic style and strong emotional connection to her audience, Julia delivers high-impact content that brands can seamlessly integrate into campaigns, product launches, or storytelling moments.

Impact

Whether through imaginative concepts, collaborative content, or her iconic art transformations, Julia creates memorable moments that inspire, entertain, and leave a lasting impression.

Dave Ardito

Influencer

Dave Ardito – Visual Art with a Cultural Pulse

Dave Ardito is a globally recognized artist and digital creator known for his bold visual language and innovative art concepts. His content blends creativity, culture, and storytelling in a way that captivates audiences across multiple platforms.

Strengths

With his unique artistic identity and strong community engagement, Dave transforms ideas into high-impact visuals. His work ranges from dynamic art videos to striking creative experiments that consistently stand out in the feed.

Impact

From viral concepts to artistic brand collaborations, Dave Ardito creates visual moments that inspire, spark conversation, and leave a lasting impression everywhere they appear.

BABA BOXX – The Smarter Way to Package & Promote

BABA BOXX replaces traditional foil and plastic with a modern, recyclable solution made from FSC-certified cardboard. But it’s more than packaging — it’s a branding surface that turns every döner into a small, mobile billboard.With bold print space, QR options, and flexible campaign layouts, the box creates direct touchpoints between brands and consumers in everyday life.
Through the partnership with Germany’s largest döner chain, BABA BOXX offers strong visibility, nationwide reach, and a sustainable, impactful way to communicate brand messages.

Connecting Brands With Audiences Worldwide

The websites in our portfolio are aimed at gamers and entertainment enthusiasts with a strong consumer consciousness. This attractive target group is not only interested in gaming software and hardware, but also in all products and services that enrich their lifestyle. We have the entire gamer network in our portfolio and can run campaigns internationally with the latest targeting standards.

More Information
Eurogamer
Play3
IGN